Up & Coming Market opened in response to lockdown restrictions in Berlin, to directly support independent gastronomy in the city. We designed an identity and a series of typographic posters to launch the service.
The identity purposefully looked more like an art gallery than a typical food delivery brand — both a tactic to stand out and also an homage to the artistry of the producers whose products are on offer.
The posters proposed possible, often luxuriously curated shopping lists of products from the market.